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Autobahnraststätte MYSTOP
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Autobahnraststätte MYSTOP

OOS was given the unique task of developing a brand concept and the brand environment based on it for the motorway service area on the N4. The OOS-led team of graphic designers, gastronomy specialists, lighting planners as well as sound and fragrance specialists planned and implemented the concept.

The brand concept was developed on three levels in three steps: In a first step, brand values were developed in a target-group specific need analysis: individual, intelligent, tailor-made. The next step was to develop the brand name: "My Stop" reflects the service-oriented approach of the motorway services. It is highlighted by the brand's own font. In a third step, the concept for the exterior spaces, the facade, the interior (connections/retail/catering) and the signage were developed and the brand values were transferred into space. The motorway service area is a place for stopping and meeting, including individual recreation offers aimed at a wide range of requirements.
The implementation focused on completing the interior and entrance areas, the My Stop shop, take-aways, the My Stop zone, the restaurant with its office and storage rooms as well as the visitor guidance in the interior. In order to fulfil the objectives of an overarching planning of the atmosphere and the brand presence, these considerations were gradually merged with the design of the corporate identity.

  • Project: Autobahnraststätte MYSTOP
  • #: 495
  • Discipline: Interior design, Signage
  • Typology: Retail, Hospitality
  • Size: M
  • Status: Completed
  • Year: 2009
  • Client: Autobahn-Raststätte A4 AG
  • Location: Knonaueramt A4
  • OOS partner in charge: Andreas Derrer
  • OOS project manager: Andreas Derrer
  • OOS team: Severin Boser, Christoph Kellenberger, Christoph Kramer, Sabine Zweifel, Solenn Borchers, Annina Ludwig, Charlotte Malterre-Barthes, Ana Lucia Widmer-Paniagua
  • Acoustics: BAKUS Bauphysik&Akustik GmbH
  • Communication: Andreas Humbel across the line ltd.
  • External experts: Architekt: Hotz Partner AG
  • Management of works: Gastronomic concept: Rolf Widmer Tune Management & Training AG
  • Physics relating to construction: Naming: Helmut Höfler Phänomina GmbH
  • Fire protection: Consulting: Martina Eberle
  • Effects: Mosimann & Partner AG
  • Heating, ventilation, climate and cooling-sanitary: Helbling Beratung + Bauplanung AG
  • Landscape architecture: Christian Riis Ruggaber crr
  • Sanitation: Lichtkompetenz GmbH
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